
Ease & Impact: Thriving as a SolopreneurÂ
Episode #25
How To Build Your Business Around Your Real Life
22 June 2025
 LISTEN NOW👇
Building a business that fits your energy levels, family commitments, and personal rhythms.
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Struggling to balance solopreneur life with parenting responsibilities? In this episode, host Frankie J reveals how working parents can create sustainable business routines that actually work with family schedules. Discover energy management strategies for busy parents, boundary-setting techniques that protect family time, and practical systems for building a profitable business while being present for your children. Perfect for parent entrepreneurs, working moms building businesses, and solopreneurs with kids.
Key Topics Covered
Sustainable Business Routines for Working Parents
- Why work-life integration beats work-life balance for parent entrepreneurs
- How to stop feeling guilty about family interruptions during work time
- Building a business schedule that bends with real parenting demands
Energy Management for Busy Parents
- Finding your productive hours as a working parent (spoiler: it's not always 5am)
- How to work with your natural energy cycles instead of fighting them
- Using the Rise App and other tools to optimize your peak performance windows
Boundary Setting for Parent Entrepreneurs
- Why "always available" is killing your productivity and family time
- How to set professional boundaries without losing clients
- Managing client expectations when you have school pickup schedules
Family-First Business Planning Strategies
- Structuring your business around school holidays and family commitments
- Creating business flexibility from day one (not as an afterthought)
- Planning profitable work sprints during school hours
Delegation and Virtual Assistant Hiring for Parents
- When working parents should consider hiring their first VA
- How even 5 hours per week of help can transform your family life
- Step-by-step guide referenced from Episode 11
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Key Takeaways for Working Parent Entrepreneurs
- Plan your business around family life, not the other way around - school pickup times and bedtime routines should be business planning foundations
- Hustle culture doesn't work for sustainable parent entrepreneurship - focused work periods beat constant availability
- Professional boundaries protect both your business growth and family relationships
- Working during your natural energy peaks increases both productivity and family presence
- Flexible business structures prevent constant crisis management when family needs arise
Parent Entrepreneur Life AuditÂ
Create three lists:
List 1: Your Family Non-Negotiables
- School events and pickup times that matter most
- Family traditions and routines that energize you as a parent
- Personal time needed to show up fully for both business and family
List 2: Your Peak Energy Windows
- Times when you're naturally most creative and focused
- When you lose steam and should switch to family mode
- Consider using the Rise App for personalized energy tracking
List 3: Your Ideal Business Calendar
- High-productivity periods when kids are in school
- Family-focused times during holidays and school breaks
- How to align money-making activities with family schedules
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Where are the gaps between these lists and how you're operating your business right now?
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Tools and Resources Mentioned
- Rise App - Energy tracking and optimization (https://www.risescience.com/)
- Motion - AI-powered project management (https://www.usemotion.com/)
- Episode 11 - "How and When to Hire Your First Virtual Assistant"Â (https://www.frankiejago.com/podcast-ep-11-how-and-when-to-hire-a-va)
About the Host
Frankie J hosts Ease & Impact - Thriving as a Solopreneur, offering practical advice for parent entrepreneurs who want to build successful businesses without sacrificing family life.
If you found these family-friendly business strategies helpful, hit follow for weekly reality checks designed for real parents building real businesses. Have questions about creating sustainable routines with kids? Get in touch - your challenges often become our next episodes!
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Music Attribution:
Heaven by Luke Bergs & AgusAlvarez | https://www.lukebergsmusic.com
Music promoted by https://www.free-stock-music.com
Creative Commons / Attribution-ShareAlike 3.0 Unported (CC BY-SA 3.0)
https://creativecommons.org/licenses/by-sa/3.0/deed.en_USÂ
Read Show Transcript here
Catch up on recent episodes
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In this first episode, I'll walk you through what's coming up on the show and share how we'll focus on four key areas to help you thrive!

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Go from "busy but not productive" to using effective strategies for genuine business growth and a calmer life.

Episode #3:
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This episode guides solopreneurs through a practical digital decluttering process to start the new year with clarity and focus. Learn about the science behind fresh starts and how to create a more streamlined digital workspace for your business.
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Episode #4
The EASE Method:
The 4 Pillars Every Solopreneur Business Needs
In this episode, Frankie J shares her personal journey from burnout to breakthrough and introduces the EASE Method - a comprehensive framework for creating a sustainable and profitable digital business.

Episode #5
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In this episode of "Ease and Impact: Thriving as a Solopreneur," host Frankie J breaks down the essential tools you need to create and launch a successful online course in 2025. She shares practical advice on how to get your course to market quickly without a massive budget or technical expertise.

Episode #6
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In this episode of "Ease and Impact," host Frankie J shares a valuable lesson about the importance of making small, strategic adjustments in your business rather than completely overhauling strategies that aren't immediately successful.

Episode #7
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Episode #8
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Episode #9
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Episode #10
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True solopreneur freedom comes from you, not social media's definition of success. Redefine what freedom means for your unique journey and create the business that fits your authentic life.

Episode #11
How and When to Hire Your First Virtual Assistant
You've heard someone say "just hire a VA already," but something's holding you back? Learn what's holding you back, the exact signs you're ready to delegate, plus how to find the right virtual assistant at the perfect time for your solopreneur business.

Episode #12
Solopreneur Paralysis: A 4-Step Method to Overcome Overwhelm
Break through the mental blocks stopping you in your business (and life) with this proven 4-step method. Learn exactly how to move forward when fear and overwhelm hit, even if you're juggling hormonal shifts, life changes, or sobriety.

Episode #13
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Episode #14
The Unexpected Discipline Hack: How an Acupressure Mat Built My Success Mindset
My story of how 24 days on an acupressure mat taught me the discipline needed for solopreneur success. This practical story shows how handling physical discomfort builds the mental strength essential for running a sustainable online business.

Episode #15
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Episode #16
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Episode #17
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Learn how to push past your fears, debunk common visibility myths, and develop authentic confidence that you can use to create more impact with ease.

Episode #20
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From fighting back tears on camera to building a successful video-based business, Frankie shares the exact techniques that changed everything for her and countless clients.

Episode #21
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Stop choosing between growing your course business and burning out. Learn the 80/20 automation framework that lets successful course creators scale their business without losing the personal touches your clients and students need.

Episode #22
The Simple Energy Flow System Every Solopreneur Needs
Learn why giving without attachment and receiving with intention helps you show up with more presence and power in both business and life.
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Episode #23
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Build your first profitable email sequence in just one week without spending a penny. Learn the exact 5-email framework that converts curious subscribers into paying clients.Â
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Episode #24
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Your business is a whole universe with you at the centre, and you’re not alone.Â
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